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Biotechnology is an ever more important tool for competitiveness in agribusiness. In 2009, Brasif founded Geneal to be the Brazilian leader in cattle genetic development – combining its experience and its herds of high-grade livestock accumulated over decades.

Geneal is headquartered in Uberaba, in the state of Minas Gerais – the main center for the Brazilian Zebu cattle breed. Its high technology laboratory has an extremely qualified technical and scientific team, with significant experience in in-vitro fertilization (IVF), genotyping and cloning.

Geneal is the Brazilian pioneer in cattle cloning, and has capacity to produce over 500 clones annually. It also has partnerships with leading international companies in animal genetics, and holds a high brand recognition in the Brazilian market.

Cloning and multiplication of high-grade cattle, a key element in genetic herd improvement and a long-term trend that aims improving the productivity of Brazilian livestock – a strategic sector for the country’s economy.